Born in Montpellier in the south of France, Loïc Soubeyrand embodies the quintessential French tech trailblazer. In 2011, Soubeyrand co-founded Teads, an innovative video advertising platform that introduced outstream video and was acquired in 2017 by telecommunications giant Altice for $308 million.
Rather than resting on his laurels, Soubeyrand turned his attention to corporate life and human resources. In France and across southern Europe, employees legally receive daily meal vouchers and welfare stipends, historically administered via bulky paper coupons or clumsy prepaid cards. In 2018, Soubeyrand launched Lunchr (rebranded to Swile), uniting meal vouchers, corporate rewards, and mobility credits onto a single smart Mastercard connected to a social company app.
Swile experienced meteoric growth, capturing over 5.5 million corporate users across France and Brazil following its strategic merger with Bimpli. Backed by SoftBank Vision Fund 2, Eurazeo, and Bpifrance, Soubeyrand has positioned Swile as Europe's definitive work-life companion.
