Bhavna Anand Sharma noticed that fitness-conscious millennials and diabetics in India had zero access to authentic, gourmet-quality ice creams that did not spike blood sugar or destroy daily macronutrient ratios.
Teaming up with her mother Jimmy Anand, an accomplished culinary home chef, they spent months experimenting with whey protein isolates and organic stevia to formulate high-protein gelato containing 10-12g of protein per scoop with zero added sugar. On Shark Tank India Season 1, the family delivered a charismatic, joyful pitch, securing ₹1 Crore for 15% equity from Ashneer Grover, Aman Gupta, and Vineeta Singh at a ₹6.6 Crore valuation.
Rebranding as Get-A-Way, the company expanded into protein cheesecakes, ice cream popsicles, and diabetic-friendly keto desserts across 40+ Indian cities and international markets.